In today’s digital world, online visibility is essential for any business that wants to succeed. But with so much competition online, it can be tough to stand out from the crowd. That’s where technical SEO services come in.
Technical SEO involves optimizing your website’s technical aspects to make it more accessible to search engines. This includes improving your website’s speed, making sure your pages are mobile-friendly, and fixing any errors that could hinder search engine indexing.
Technical SEO is an essential part of any successful SEO strategy. By optimizing your website’s technical aspects, you can enhance your search result rankings, attract more traffic, and boost your conversions.
Key Elements of Technical SEO
- Website structure: Your website’s structure should be easy for search engines to crawl and index. Use clear and consistent URLs, avoid duplicate content, and ensure proper linking between pages.
- Page speed: A slow-loading website not only frustrates visitors but can also have a negative impact on search result rankings.
- Mobile optimization: With increasing mobile device use, it’s crucial to make sure your website is mobile-friendly to reach these users.
- Security: Search engines penalize insecure websites. Make sure your website uses HTTPS and has a valid SSL certificate.
- Errors: Any errors on your website can prevent it from being indexed by search engines. Make sure to fix any errors that you find.
Here are some facts about technical SEO:
- According to Google, a 10-second page load speed can result in a 123 percent increase in bounce rate. (Source: https://thriveagency.com/digital-marketing-services/technical-seo/)
- Only 5.7 percent of pages rank in the top 10 search results within a year of publication. (Source: https://ninjapromo.io/technical-seo-agencies)
- SEO drives over 1,000 percent more traffic than organic social media. (Source: https://ninjapromo.io/technical-seo-agencies)
Online Visibility in Today’s World
With so much competition online, it can be tough to stand out from the crowd. That’s why technical SEO is so important.
Technical SEO helps improve online visibility in a number of ways. First, it improves search result rankings, making your website more likely to appear in the top results for relevant keywords. This leads to more website traffic and higher conversion rates.
Second, technical SEO improves the user experience of your website. A fast-loading website with a clear and easy-to-navigate structure keeps visitors engaged and encourages them to stay on your site longer, further boosting conversions.
Third, technical SEO helps improve website security, instilling confidence in visitors and increasing the likeliness that they will do business with you.
AI Tools Used for Technical SEO
There are a number of AI tools that can help you identify and fix errors on your website, improve your page speed, and ensure your website is mobile-friendly.
Some of the most popular AI tools for technical SEO include
- Google Search Console: This is a free tool that provides information about how your website performs in search results, identifies errors on your website, tracks your rankings, and shows you how users interact with your site.
- GTmetrix: This tool analyzes website performance and offers recommendations for improving page speed.
Contact us today to learn more about how our technical SEO services can help you boost your online visibility.
Main Points About Technical SEO Services
Technical SEO is an important component of any successful online marketing strategy. By optimizing your website’s technical aspects, you can improve search result rankings, attract more website traffic, and increase conversions.
If you’re not sure where to start with technical SEO, there are a number of resources available to help you. You can find information on technical SEO from Google, Moz, and other leading SEO experts. You can also hire a technical SEO consultant for personal assistance in optimizing your website.
With some effort, you can improve your website’s technical SEO and start seeing results. Here are a few tips to get you started:
- Use clear and consistent URLs that describe the page content.
- Avoid duplicate content, which can confuse search engines and prevent your website from ranking well.
- Properly link between pages. Internal links help search engines crawl your website and understand the relationships between pages.
- Improve your page speed. A slow-loading website will frustrate visitors and can negatively impact your search result rankings. Tools like GTmetrix will test your page speed and identify areas for improvement.
- Ensure your website is mobile-friendly to reach users accessing the internet via mobile devices.
- Use HTTPS, the secure version of HTTP, to protect your visitors’ data and to improve your search result rankings.
- Fix any errors on your website using tools like Google Search Console.
By following these tips, you can improve your website’s technical SEO and start seeing results. Ready for a chat? Schedule one here!
