Good customer service is absolutely essential to running a successful business. In fact, it’s often more important than price. According to an American Express global customer service barometer, seven out of ten consumers have paid more for excellent service (1). So, if you want your business to thrive, you and your employees need to be
Marketing is absolutely essential for growing your business. You may think you can’t afford it, but this is not true! You can market your business with a budget. There are plenty of great marketing opportunities out there for entrepreneurs willing to make the effort. Following are four easy ways to market your business that cost
One of the latest marketing buzzwords is “marketing automation”. What is it and how can be used to benefit businesses? The brief overview below explains one of marketing’s hottest trends. It refers to software technologies and platforms that allow companies to more effectively market online on a variety of channels, while also automating repetitive tasks.
2018 is gone and 2019 is here. The New Year’s Eve parties and bottles of champagne are finished but business continues to move. What about your business? Are you ready to market your business? Will 2019 will end with a party because of unprecedented growth or will it fizzle in the 1 st quarter like